Effective Date: May 25, 2025

1. Introduction

Welcome to AltumX. This Privacy Policy explains how AltumX ("we," "us," or "our") collects, uses, shares, and protects your personal information when you visit our website https://altumx.sk (the "Site") and use our services. We are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner.

This policy is drafted in accordance with the General Data Protection Regulation (GDPR) and relevant Slovak data protection laws.

2. Data Controller Information

The data controller responsible for your personal data is:

Altum X s.r.o.
IČO: 56 957 149
Insert No.: 188204/B
Lermontovova 3
811 05 Bratislava
Slovakia
Email for privacy inquiries: info@altumx.sk

3. What Personal Data We Collect

We may collect and process the following types of personal data:

a) Data you provide directly to us:

• Contact Information: When you contact us via our contact form, email, or phone, we may collect your name, email address, phone number, and the content of your message or inquiry.
• Consultation Requests: Information you provide when requesting a consultation or quote, which may include details about your project, business needs, and requirements.

b) Data we collect automatically (Usage Data):

• Website Analytics: Like many websites, we use Google Analytics (GA4) to understand how visitors interact with our Site. This may include your anonymized IP address (as we have configured anonymize_ip: true), browser type, operating system, device information, pages viewed, time spent on pages, referring URLs, and other general usage statistics. This data is primarily collected using cookies.
• Server Logs: Our web server (hosted by Digital Ocean) may automatically log standard information, such as your IP address, access times, and browser type.

4. How We Use Your Personal Data and Legal Basis for Processing

We use your personal data for the following purposes, based on the specified legal grounds:

• To Respond to Your Inquiries and Provide Services:
  • Purpose: To communicate with you, respond to your requests for information, quotes, or consultations, and to provide you with our services (AI Agents, Web Development, SEO, Technology Consulting).
  • Legal Basis: Performance of a contract or to take steps at your request prior to entering into a contract (Art. 6(1)(b) GDPR); Legitimate interest in responding to user inquiries (Art. 6(1)(f) GDPR).
• To Improve Our Website and Services:
  • Purpose: To analyze how our Site is used, understand user needs, and improve the Site's functionality, content, and user experience.
  • Legal Basis: Your consent for the use of analytics cookies (Art. 6(1)(a) GDPR); Legitimate interest in improving our services based on aggregated and anonymized data (Art. 6(1)(f) GDPR).
• For Conversion Tracking (Future Implementation):
  • Purpose: To measure the effectiveness of our marketing efforts (e.g., understanding how many contact form submissions originate from specific actions).
  • Legal Basis: Your consent (Art. 6(1)(a) GDPR).
• To Comply with Legal Obligations:
  • Purpose: To fulfill any legal or regulatory requirements.
  • Legal Basis: Compliance with a legal obligation (Art. 6(1)(c) GDPR).

5. Cookies

This section explains what cookies are, how we use them on our website (https://altumx.sk), the types of cookies we use, and how you can manage your preferences. We are committed to providing you with clear information and control over your privacy.

What Are Cookies?

A cookie is a small text file that a website stores on your computer or mobile device when you visit the site. Cookies are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site. They can help websites remember information about your visit, like your preferred language and other settings. This can make your next visit easier and the site more useful to you.

Cookies can be "session cookies" (which are deleted when you close your browser) or "persistent cookies" (which remain on your device for a set period or until you delete them).

How We Use Cookies

AltumX uses cookies primarily to understand how our website is used and to improve its performance and user experience. We use Google Analytics for this purpose. We require your explicit consent before placing any non-essential cookies, such as those used for analytics.

Types of Cookies We Use

Currently, we focus on the following types:

• Strictly Necessary Cookies: These cookies are essential for the basic operation of our website. [Currently, we do not set any custom necessary cookies. However, when we implement our Cookie Consent solution, it will set a necessary cookie to remember your privacy choices. This cookie does not require prior consent.]
• Performance / Analytics Cookies: These cookies collect anonymous information about how you use our website, which helps us understand user behavior and improve our site. We only use these cookies if you provide your explicit consent. The Google Analytics cookies (`_ga`, `_ga_CRL07QZ43E`) fall into this category.
• Functional Cookies: These cookies remember choices you make (like language) to provide a more personalized experience. We do not currently use these types of cookies.
• Targeting / Marketing Cookies: These cookies track your activity to help deliver more relevant advertising or track conversions. We do not currently use these types of cookies. If we add conversion tracking in the future, it will only be used with your explicit consent.

Specific Cookies We Use

Here is a list of the main cookies currently used on our site, subject to your consent:

Third-Party Cookies (Google Analytics)

We use Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses cookies to help us analyze how users use the Site. The information generated by the cookie (including your anonymized IP address) is usually transmitted to and stored by Google on servers in the United States. We use Google Analytics only with your explicit consent.

Google uses this information to evaluate your use of our website, compile reports on website activity, and provide us with other services related to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google states it will not associate your IP address with any other data held by Google. You can learn more about Google's practices by visiting www.google.com/policies/privacy/partners/.

How to Control Cookies

You have control over the cookies used on our site. When you first visit, you will be presented with a **Cookie Consent Banner**. This banner allows you to:

• Accept all cookies.
• Reject all non-essential cookies.
• Customize your preferences and choose which categories of cookies to allow.

You can change your mind and update your cookie preferences at any time by accessing the **[Cookie Settings]** link, which will be available [Describe where it will be, e.g., "in the footer of our website" or "via a persistent icon"].

Additionally, most web browsers allow you to control cookies through their settings. You can set your browser to block certain cookies or to alert you when cookies are being sent. You can find out more about managing cookies on popular browsers here:

• Google Chrome
• Mozilla Firefox
• Microsoft Edge
• Apple Safari

Please note that if you disable or reject cookies, especially strictly necessary ones, some parts of our website may not function properly.

Changes to This Cookie Information

We may update this cookie information from time to time. We encourage you to review this section periodically to stay informed about our use of cookies. The date at the top indicates when it was last updated.

6. Data Sharing and Third Parties

We do not sell your personal data. We may share your personal data with the following categories of third parties only in the ways that are described in this Privacy Policy:

• Service Providers (Data Processors):
  • Google Analytics: To analyze website traffic. Google processes this data on our behalf. Data may be transferred outside the European Economic Area (EEA) under appropriate safeguards (e.g., Standard Contractual Clauses). You can manage your consent for Google Analytics cookies via our cookie consent banner.
  • Hosting Provider (Digital Ocean): Our website is hosted on Digital Ocean servers. They act as a data processor and store website data.
  • [List any other third-party tools you use, e.g., CRM, email marketing platform, if they process personal data and specify their role.]
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

7. Data Retention

We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy, or as required by law.

• Data from contact inquiries will be kept for as long as necessary to address your inquiry and for a reasonable period thereafter for follow-up or record-keeping.
• Analytics data collected via Google Analytics is retained for [e.g., 14 months]. (Please verify and specify your GA4 data retention period)
• We will delete your personal data when it is no longer needed for these purposes.

8. Data Security

We take appropriate technical and organizational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access. However, no method of transmission over the Internet or method of electronic storage is 100% secure.

9. Your Data Protection Rights (Under GDPR)

As a data subject in the EEA, you have the following rights regarding your personal data:

• Right of Access: You can request a copy of the personal data we hold about you.
• Right to Rectification: You can request correction of inaccurate or incomplete data.
• Right to Erasure ("Right to be Forgotten"): You can request the deletion of your personal data under certain conditions.
• Right to Restrict Processing: You can request that we limit the processing of your personal data under certain conditions.
• Right to Data Portability: You can request to receive your personal data in a structured, commonly used, and machine-readable format.
• Right to Object: You can object to the processing of your personal data based on our legitimate interests.
• Right to Withdraw Consent: Where we rely on your consent to process personal data (e.g., for cookies), you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.
• Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority. The Slovak supervisory authority is:

  Úrad na ochranu osobných údajov Slovenskej republiky
  Hraničná 12, 820 07 Bratislava 27, Slovakia
  Website: dataprotection.gov.sk/uoou/

To exercise any of these rights, please contact us at info@altumx.sk.

10. International Data Transfers

Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. As mentioned, services like Google Analytics may involve such transfers. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and that appropriate safeguards are in place.

11. Children's Privacy

Our Site and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Us

If you have any questions about this Privacy Policy or our data protection practices, please contact us:

Altum X s.r.o.
IČO: 56 957 149
Insert No.: 188204/B
Lermontovova 3
811 05 Bratislava
Slovakia
Email: info@altumx.sk